Concept projectInteriors
Grain
A website for an independent interior finishes consultant.
A concept project. This is not an operating business.
Open the site Graingrain.nlights.pl
About the project
The site is for someone fitting out a flat or a house and facing hundreds of floors, tiles, fittings and doors. The service is choosing the few that suit the interior, the budget and the schedule.
The aim was to show that service before a single sentence is read. The first screen is a wall of 120 material names that are struck out until three remain.
The result is a site with a sample shortlist, the scope, a three-step process, questions and an enquiry form.
Scope
- Concept and copy
- Site design
- Motion
- Four-step form
- Launch
Details
From 120 down to three
Material names are struck out on the first screen while a counter runs down to three.
A shortlist with reasons
Each item on the sample shortlist comes with the reason it was chosen and the number of options rejected.
A four-step form
The enquiry starts with simple choices: what is being fitted out, at what stage and how large it is.
A straight answer on commission
The questions section says plainly who pays for the service and that no commission is taken from showrooms.